{"title":"Nicholas Ind","description":null,"products":[{"product_id":"living-the-brand-9780749450830","title":"Living the Brand","description":"\u003cp\u003eUnlock the potential of your organization with \u003cstrong\u003eLiving the Brand\u003c\/strong\u003e by \u003cstrong\u003eNicholas Ind\u003c\/strong\u003e, published in 2007. This insightful book spans 208 pages and provides a pragmatic approach to transforming employees into dedicated 'brand champions.' Ind delves into strategies that empower and inspire your workforce, leading to heightened commitment, improved service standards, and aligned efforts towards achieving business objectives.\u003c\/p\u003e \n\n\u003cp\u003eWhether you're in the realms of advertising, marketing, or leadership, this book is an essential read for professionals seeking to enhance their corporate image and employee participation. Successfully cultivating a brand-driven culture can make all the difference in today's competitive market, and \u003cstrong\u003eLiving the Brand\u003c\/strong\u003e will guide you every step of the way. Don't miss this opportunity to elevate your business through effective branding practices.\u003c\/p\u003e","brand":"Nicholas Ind","offers":[{"title":"Default Title","offer_id":50974697390422,"sku":"9780749450830","price":40.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780749450830.jpg?v=1754162338"},{"product_id":"brand-desire-9781472988164","title":"Brand Desire","description":"\u003cp\u003eUnlock the power of brand allure with \"Brand Desire\" by Nicholas Ind, published in 2020. This insightful 208-page book brings to light the significance of creating and nurturing brand desirability, utilizing real-world case studies from globally recognized brands like BMW and Burberry.\u003c\/p\u003e \n\n\u003cp\u003eNicholas Ind delves into specific strategies and tools that empower companies to capture the heart of both new and existing customers. He emphasizes that desire is more than just a buzzword; it’s a crucial element for business success. By fostering true desirability, organizations can inspire unwavering customer loyalty, transform patrons into brand advocates, and encourage active participation in online communities.\u003c\/p\u003e \n\n\u003cp\u003ePerfect for professionals in management and marketing, \"Brand Desire\" is a must-read for anyone looking to elevate their brand's image and impact. Discover how to cultivate a passionate connection with your audience and watch your brand flourish.\u003c\/p\u003e","brand":"Nicholas Ind","offers":[{"title":"Default Title","offer_id":51313657708886,"sku":"9781472988164","price":20.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781472988164.jpg?v=1757839377"},{"product_id":"in-good-conscience-springer-international-publishing-ag-9783031093371-do-the-right-thing-while-building-a-profitable-business-nicholas-ind","title":"In Good Conscience","description":"","brand":"Nicholas Ind","offers":[{"title":"Default Title","offer_id":52271583035734,"sku":"9783031093371","price":40.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9783031093371.jpg?v=1767807727"},{"product_id":"in-good-conscience-springer-international-publishing-ag-9783031093401-do-the-right-thing-while-building-a-profitable-business-nicholas-ind","title":"In Good Conscience","description":"","brand":"Nicholas Ind","offers":[{"title":"Default Title","offer_id":52271583232342,"sku":"9783031093401","price":40.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9783031093401.jpg?v=1767807730"}],"url":"https:\/\/www.englishbook.pt\/collections\/nicholas-ind.oembed","provider":"Bookshop","version":"1.0","type":"link"}