{"product_id":"business-to-business-marketing-taylor-francis-ltd-9780367201470-how-to-understand-and-succeed-in-business-marketing-in-an-emerging-africa-richard-afriyie-owusu","title":"Business-to-Business Marketing","description":"\u003cp\u003eDiscover the transformative insights in \u003cstrong\u003eBusiness-to-Business Marketing\u003c\/strong\u003e by \u003cstrong\u003eRichard Afriyie Owusu\u003c\/strong\u003e, published by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e in 2021. This enlightening book spans 284 pages and offers a deep dive into the intricacies of business marketing within the African landscape. With a focus on the unique challenges and opportunities present in emerging Africa, Owusu applies the latest research, concepts, and frameworks to help businesses thrive in the competitive b-to-b market. Whether you're a seasoned marketer or new to the field, this resource provides essential strategies and knowledge to navigate the complexities of business-to-business marketing in Africa. Equip yourself with the tools you need to succeed in this dynamic environment and take your marketing efforts to the next level.\u003c\/p\u003e","brand":"Richard Afriyie Owusu","offers":[{"title":"Default Title","offer_id":52278233039190,"sku":"9780367201470","price":75.17,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367201470.jpg?v=1767821679","url":"https:\/\/www.englishbook.pt\/products\/business-to-business-marketing-taylor-francis-ltd-9780367201470-how-to-understand-and-succeed-in-business-marketing-in-an-emerging-africa-richard-afriyie-owusu","provider":"Bookshop","version":"1.0","type":"link"}