{"product_id":"caste-entrepreneurship-and-the-illusions-of-tradition-anthem-press-9781783085163-branding-the-potters-of-kolkata-geir-heierstad","title":"Caste, Entrepreneurship and the Illusions of Tradition","description":"\u003cp\u003eDiscover the intricate relationship between caste and entrepreneurship in Geir Heierstad's insightful book, \u003cstrong\u003eCaste, Entrepreneurship and the Illusions of Tradition\u003c\/strong\u003e. Published by Anthem Press in 2017, this ethnographic study spans 236 pages and delves into the lives of Indian potters who have skillfully transformed their caste identity into a marketable brand. Through their journey, these contemporary artists illustrate how caste influences their creativity, independence, and business acumen as they navigate a competitive market to sell their stunning sculptures. Explore the profound impact of tradition on modern entrepreneurship and gain a deeper understanding of the socio-economic dynamics in India. Ideal for readers interested in sociology, business, and cultural studies, this book is a must-read for anyone looking to understand the complexities of caste in today's world.\u003c\/p\u003e","brand":"Geir Heierstad","offers":[{"title":"Default Title","offer_id":52249490096470,"sku":"9781783085163","price":84.88,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781783085163.jpg?v=1767776049","url":"https:\/\/www.englishbook.pt\/products\/caste-entrepreneurship-and-the-illusions-of-tradition-anthem-press-9781783085163-branding-the-potters-of-kolkata-geir-heierstad","provider":"Bookshop","version":"1.0","type":"link"}