{"product_id":"creating-innovative-products-and-services-taylor-francis-ltd-9781409417545-the-forth-innovation-method-gijs-van-wulfen","title":"Creating Innovative Products and Services","description":"\u003cp\u003eReally new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. This title explains the front end of innovation with practical tools, effective checklists and an innovation route map.\u003c\/p\u003e","brand":"Gijs van Wulfen","offers":[{"title":"Default Title","offer_id":52247498785110,"sku":"9781409417545","price":87.29,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781409417545.jpg?v=1767772922","url":"https:\/\/www.englishbook.pt\/products\/creating-innovative-products-and-services-taylor-francis-ltd-9781409417545-the-forth-innovation-method-gijs-van-wulfen","provider":"Bookshop","version":"1.0","type":"link"}