{"product_id":"from-global-to-metanational-harvard-business-review-press-9780875848709-how-companies-win-in-the-knowledge-economy-yves-l-doz","title":"From Global to Metanational","description":"\u003cp\u003eDiscover the transformative insights in \u003cstrong\u003eFrom Global to Metanational\u003c\/strong\u003e by Yves L. Doz, published by Harvard Business Review Press in 2001. This compelling book presents a strategic blueprint for companies eager to navigate the complexities of globalization. Doz introduces the concept of the metanational, a new breed of organization that leverages knowledge across borders to create a competitive edge. With 258 pages filled with practical guidance, the author illustrates how managers can cultivate a metanational advantage by drawing on real-world experiences from leading companies like ARM, Acer, and Nokia. Whether you're in business development, entrepreneurship, or management, this book is an essential read for those looking to thrive in the international business landscape. Embrace the future of business with insights that empower your organization to innovate and succeed on a global scale.\u003c\/p\u003e","brand":"Yves L. Doz","offers":[{"title":"Default Title","offer_id":52243728695638,"sku":"9780875848709","price":48.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780875848709.jpg?v=1767767026","url":"https:\/\/www.englishbook.pt\/products\/from-global-to-metanational-harvard-business-review-press-9780875848709-how-companies-win-in-the-knowledge-economy-yves-l-doz","provider":"Bookshop","version":"1.0","type":"link"}