{"product_id":"global-korean-motor-industry-taylor-francis-ltd-9780415542791-the-hyundai-motor-company-s-global-strategy","title":"Global Korean Motor Industry","description":"\u003cp\u003eDiscover the intricacies of the Korean automobile industry with the insightful book, \u003cstrong\u003eGlobal Korean Motor Industry\u003c\/strong\u003e, authored by experts in the field. Published by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e in 2012, this engaging paperback spans \u003cstrong\u003e144 pages\u003c\/strong\u003e and offers a thorough exploration based on extensive fieldwork conducted in both India and Korea.\u003c\/p\u003e  \n\u003cp\u003eThis book provides a detailed account of the globalization of the Korean automobile sector, focusing on the remarkable journey of Hyundai Motor Company, one of the leading new multinational corporations from Korea. It delves into the strategies and challenges faced by the industry, making it an essential read for anyone interested in automotive studies, international business, and globalization trends.\u003c\/p\u003e  \n\u003cp\u003eEnhance your understanding of the global automotive landscape with this informative resource. Order your copy of \u003cstrong\u003eGlobal Korean Motor Industry\u003c\/strong\u003e today!\u003c\/p\u003e","brand":"Bookshop","offers":[{"title":"Default Title","offer_id":52243006456150,"sku":"9780415542791","price":66.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780415542791.jpg?v=1767765838","url":"https:\/\/www.englishbook.pt\/products\/global-korean-motor-industry-taylor-francis-ltd-9780415542791-the-hyundai-motor-company-s-global-strategy","provider":"Bookshop","version":"1.0","type":"link"}