{"product_id":"health-services-marketing-springer-verlag-new-york-inc-9780387736044-a-practitioner-s-guide-richard-k-thomas","title":"Health Services Marketing","description":"\u003cp\u003eDiscover the essential guide for healthcare professionals in \u003cstrong\u003eHealth Services Marketing\u003c\/strong\u003e by \u003cstrong\u003eRichard K. Thomas\u003c\/strong\u003e. Published by \u003cstrong\u003eSpringer-Verlag New York Inc.\u003c\/strong\u003e in 2007, this insightful paperback spans \u003cstrong\u003e164 pages\u003c\/strong\u003e and delves into the crucial intersection of healthcare and marketing. In today’s competitive landscape, clinical expertise alone is not sufficient; understanding the market is vital for success. This book provides a comprehensive overview of various marketing activities and techniques, including promotions and pricing strategies, empowering healthcare professionals to effectively navigate this critical aspect of their field. Whether you are involved in health communication, healthcare management, or public health, \u003cem\u003eHealth Services Marketing\u003c\/em\u003e is an invaluable resource that equips you with the knowledge to enhance your practice and reach your target audience. Elevate your understanding of health services marketing today!\u003c\/p\u003e","brand":"Richard K. Thomas","offers":[{"title":"Default Title","offer_id":52241682923862,"sku":"9780387736044","price":66.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780387736044.jpg?v=1767764359","url":"https:\/\/www.englishbook.pt\/products\/health-services-marketing-springer-verlag-new-york-inc-9780387736044-a-practitioner-s-guide-richard-k-thomas","provider":"Bookshop","version":"1.0","type":"link"}