{"product_id":"key-account-management-business-expert-press-9781631571749-strategies-to-leverage-information-technology-and-relationships-to-deliver-value-to-large-customers-jo-l-le-bon","title":"Key Account Management","description":"\u003cp\u003eUnlock the secrets to successful key account management with \u003cstrong\u003eKey Account Management\u003c\/strong\u003e by \u003cstrong\u003eJoël Le Bon\u003c\/strong\u003e, published by \u003cstrong\u003eBusiness Expert Press\u003c\/strong\u003e in 2015. This insightful paperback spans 180 pages and is designed for top executives and sales leaders who are looking to navigate the strategic challenges of managing key accounts effectively.\u003c\/p\u003e \n\n\u003cp\u003eIn this comprehensive guide, Le Bon introduces the innovative selling centre concept, providing practical and experiential solutions that enhance the management of the buying centre. By focusing on delivering value to both customers and suppliers, this book equips you with the tools necessary to build robust strategies that drive success in your business relationships. Whether you are a seasoned professional or new to the field, \u003cstrong\u003eKey Account Management\u003c\/strong\u003e is an essential resource for anyone aiming to excel in the competitive landscape of account management.\u003c\/p\u003e","brand":"Joël Le Bon","offers":[{"title":"Default Title","offer_id":52237540393302,"sku":"9781631571749","price":21.82,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781631571749.jpg?v=1767759002","url":"https:\/\/www.englishbook.pt\/products\/key-account-management-business-expert-press-9781631571749-strategies-to-leverage-information-technology-and-relationships-to-deliver-value-to-large-customers-jo-l-le-bon","provider":"Bookshop","version":"1.0","type":"link"}