{"product_id":"marketing-of-children-s-toys-springer-nature-switzerland-ag-9783030628833-critical-perspectives-on-children-s-consumer-culture-rebecca-c-hains","title":"Marketing of Children’s Toys","description":"\u003cp\u003eDiscover the fascinating world of toy marketing with \u003cstrong\u003eMarketing of Children’s Toys\u003c\/strong\u003e by \u003cstrong\u003eRebecca C. Hains\u003c\/strong\u003e. Published by \u003cstrong\u003eSpringer Nature Switzerland AG\u003c\/strong\u003e in 2022, this insightful paperback spans 304 pages and delves into the strategies employed by iconic toy brands such as American Girl, Barbie, Disney, GoldieBlox, Fisher-Price, and LEGO. Hains explores the latest marketing trends that define the toy industry, including the rise of on-trend grotesque toys. This book is an essential read for anyone interested in commerce and marketing within the children's toy sector, offering a comprehensive analysis that combines both brand-specific insights and broader market trends. Whether you're a marketer, retailer, or simply a toy enthusiast, this book will provide you with valuable knowledge and a deeper understanding of how toys are marketed to children today.\u003c\/p\u003e","brand":"Rebecca C. Hains","offers":[{"title":"Default Title","offer_id":52269070123350,"sku":"9783030628833","price":84.87,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9783030628833.jpg?v=1767802495","url":"https:\/\/www.englishbook.pt\/products\/marketing-of-children-s-toys-springer-nature-switzerland-ag-9783030628833-critical-perspectives-on-children-s-consumer-culture-rebecca-c-hains","provider":"Bookshop","version":"1.0","type":"link"}