{"product_id":"marketing-strategy-9780357516300","title":"Marketing Strategy","description":"\u003cp\u003eDiscover the essential tools to think and act like a successful marketer with \u003cstrong\u003eMarketing Strategy\u003c\/strong\u003e by O. C. Ferrell. This comprehensive 8th edition, published in 2021, spans 576 pages and offers a systematic, reader-friendly approach to developing long-term, customer-oriented marketing strategies and effective marketing plans. With real-world examples from well-known companies like Spotify, Nintendo, and Microsoft, this book integrates updated vignettes and the latest research to keep you informed about the dynamic and fast-paced business environment. Whether you're a student or a professional looking to enhance your marketing acumen, \u003cstrong\u003eMarketing Strategy\u003c\/strong\u003e equips you with the knowledge to become a forward-focused disruptor in the industry. Don't miss the opportunity to elevate your marketing expertise!\u003c\/p\u003e","brand":"O. C. Ferrell","offers":[{"title":"Default Title","offer_id":51323039547734,"sku":"9780357516300","price":227.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780357516300.jpg?v=1757944489","url":"https:\/\/www.englishbook.pt\/products\/marketing-strategy-9780357516300","provider":"Bookshop","version":"1.0","type":"link"}