{"product_id":"neuro-consumer-taylor-francis-ltd-9780367895907-adapting-marketing-and-communication-strategies-for-the-subconscious-instinctive-and-irrational-consumer-s-brain-anne-sophie-bayle-tourtoulou","title":"Neuro-Consumer","description":"\u003cp\u003eDiscover the fascinating world of consumer behavior with \u003cstrong\u003eNeuro-Consumer\u003c\/strong\u003e by Anne-Sophie Bayle-Tourtoulou. Published by Taylor \u0026amp; Francis Ltd in 2020, this insightful hardback spans 322 pages, delving into the subconscious motivations that drive today's neuro-consumers. Bayle-Tourtoulou expertly illustrates how companies leverage neuroscience to gain a deeper understanding of their customers' behaviors, making this book an invaluable resource for marketers and brand strategists alike. Whether you're an advanced student or a researcher in the field, \u003cem\u003eNeuro-Consumer\u003c\/em\u003e provides essential insights that will enhance your knowledge of consumer psychology. Unlock the secrets of the neuro-consumer and elevate your marketing strategies with this compelling read.\u003c\/p\u003e","brand":"Anne-Sophie Bayle-Tourtoulou","offers":[{"title":"Default Title","offer_id":52266803003734,"sku":"9780367895907","price":66.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367895907.jpg?v=1767799671","url":"https:\/\/www.englishbook.pt\/products\/neuro-consumer-taylor-francis-ltd-9780367895907-adapting-marketing-and-communication-strategies-for-the-subconscious-instinctive-and-irrational-consumer-s-brain-anne-sophie-bayle-tourtoulou","provider":"Bookshop","version":"1.0","type":"link"}