{"product_id":"persuasive-messages-john-wiley-and-sons-ltd-9781405158213-the-process-of-influence-william-benoit-william-l-benoit","title":"Persuasive Messages","description":"\u003cp\u003eUnlock the secrets of effective persuasion with \u003cstrong\u003ePersuasive Messages\u003c\/strong\u003e by William L. Benoit, published by John Wiley and Sons Ltd in 2007. This insightful textbook, spanning 288 pages, is crafted to empower students and aspiring communicators to master the art of persuasion. \u003c\/p\u003e \u003cp\u003eThrough a unique blend of theory and practical advice, Benoit guides readers in refining their purpose, understanding their audience, and crafting compelling messages that resonate. Adopting a cognitive approach, this book delves into the intricacies of the persuasion process, making it an invaluable resource for anyone looking to enhance their communication skills.\u003c\/p\u003e \u003cp\u003eWhether you're studying communication, social influence, or rhetoric, \u003cstrong\u003ePersuasive Messages\u003c\/strong\u003e provides the tools you need to become a more effective persuader in both personal and professional settings.\u003c\/p\u003e","brand":"William Benoit, William L. Benoit","offers":[{"title":"Default Title","offer_id":52232757018966,"sku":"9781405158213","price":62.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781405158213.jpg?v=1767750557","url":"https:\/\/www.englishbook.pt\/products\/persuasive-messages-john-wiley-and-sons-ltd-9781405158213-the-process-of-influence-william-benoit-william-l-benoit","provider":"Bookshop","version":"1.0","type":"link"}