{"product_id":"psychological-processes-and-advertising-effects-taylor-francis-ltd-9780367498801-theory-research-and-applications","title":"Psychological Processes and Advertising Effects","description":"\u003cp\u003eExplore the fascinating intersection of psychology and advertising with \u003cstrong\u003ePsychological Processes and Advertising Effects\u003c\/strong\u003e, authored by experts in the field. Published by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e in 2021, this comprehensive hardback edition spans \u003cstrong\u003e318 pages\u003c\/strong\u003e and delves into the transformative changes of the 1980s regarding consumer behavior and advertising's impact. Originally released in 1985, this volume brings to light critical insights and addresses the many unanswered questions that emerged during this pivotal era. Ideal for students, marketers, and anyone interested in the psychological aspects of advertising, this book offers a thorough examination of the processes that shape consumer perceptions and actions. Enhance your understanding of the advertising landscape and its psychological underpinnings with this essential read.\u003c\/p\u003e","brand":"Bookshop","offers":[{"title":"Default Title","offer_id":52263213728086,"sku":"9780367498801","price":169.75,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367498801.jpg?v=1767794926","url":"https:\/\/www.englishbook.pt\/products\/psychological-processes-and-advertising-effects-taylor-francis-ltd-9780367498801-theory-research-and-applications","provider":"Bookshop","version":"1.0","type":"link"}