{"product_id":"purpose-driven-pricing-taylor-francis-ltd-9781032658940-leveraging-the-power-of-pricing-for-profit-and-societal-good-saloni-firasta-vastani","title":"Purpose-Driven Pricing","description":"\u003cp\u003eDiscover the transformative insights in \u003cstrong\u003ePurpose-Driven Pricing\u003c\/strong\u003e by \u003cstrong\u003eSaloni Firasta-Vastani\u003c\/strong\u003e, published by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e in 2024. This engaging hardback, spanning 160 pages, explores the innovative concept of harnessing pricing strategies for both profitability and societal benefit. \u003c\/p\u003e \u003cp\u003eIn this enlightening book, Firasta-Vastani articulates how strategic pricing can create positive social impacts, such as reducing carbon emissions, promoting the use of eco-friendly products, and enhancing health outcomes for individuals. By integrating purpose with pricing, readers will learn how to drive meaningful change while achieving business success. \u003c\/p\u003e \u003cp\u003eWhether you're a business leader, marketer, or simply interested in the intersection of commerce and social responsibility, \u003cstrong\u003ePurpose-Driven Pricing\u003c\/strong\u003e offers essential insights for leveraging pricing as a tool for good. Don't miss the opportunity to transform your approach to pricing and make a difference in the world.\u003c\/p\u003e","brand":"Saloni Firasta-Vastani","offers":[{"title":"Default Title","offer_id":52258695446870,"sku":"9781032658940","price":41.22,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781032658940.jpg?v=1767789101","url":"https:\/\/www.englishbook.pt\/products\/purpose-driven-pricing-taylor-francis-ltd-9781032658940-leveraging-the-power-of-pricing-for-profit-and-societal-good-saloni-firasta-vastani","provider":"Bookshop","version":"1.0","type":"link"}