{"product_id":"social-media-communication-matrix-business-expert-press-9781606497920-a-new-direction-in-public-relations-kenneth-d-plowman","title":"Social Media Communication Matrix","description":"\u003cp\u003eDiscover the essential guide to mastering public relations in the digital age with \u003cstrong\u003eSocial Media Communication Matrix\u003c\/strong\u003e by \u003cstrong\u003eKenneth D. Plowman\u003c\/strong\u003e. Published by Business Expert Press in 2015, this insightful paperback spans 150 pages and delves into the intricate relationship between social media and strategic communication planning. \u003c\/p\u003e \u003cp\u003eIn today's rapidly evolving landscape, effective problem-solving in PR requires a robust understanding of current trends, and this book provides the tools necessary to integrate these trends into your strategic communication efforts. Readers will learn how to navigate the complexities of social media to enhance their PR initiatives and connect more meaningfully with their audiences. Perfect for professionals eager to elevate their communication strategies, \u003cstrong\u003eSocial Media Communication Matrix\u003c\/strong\u003e stands as a vital resource for anyone looking to succeed in modern public relations.\u003c\/p\u003e","brand":"Kenneth D. Plowman","offers":[{"title":"Default Title","offer_id":52228573888854,"sku":"9781606497920","price":21.82,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781606497920.jpg?v=1767743472","url":"https:\/\/www.englishbook.pt\/products\/social-media-communication-matrix-business-expert-press-9781606497920-a-new-direction-in-public-relations-kenneth-d-plowman","provider":"Bookshop","version":"1.0","type":"link"}