Big Data and Innovation in Tourism, Travel, and Hospitality

Managerial Approaches, Techniques, and Applications

Preço de venda €147,24 Preço normal €169,33
Pristatymas gali užtrukti 2-3 sav.

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223 psl.

2020 m.

Minkštas viršelis

Código de barras: 9789811363412
Descrição

This book brings together multi-disciplinary research and practical evidence about the role and exploitation of big data in driving and supporting innovation in tourism.