23% de desconto
Advertising in MENA Goes Digital
Preço de venda
€161,00
Preço normal
€209,30
Preço unitário
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Indisponível
Por Ilhem Allagui
Descrição
Advertising in MENA Goes Digital draws on empirical research and theories to explore how the adoption of digital technology in MENA affecting the advertising industry, what forms of advertisements have emerged from the industry globalization and adoption of new technologies, and, specifically, the ways in which advertising in MENA has d
Advertising in MENA Goes Digital