• Book cover of: Dictionary of Advertising and Marketing Concepts. By: Arthur Asa Berger

Dictionary of Advertising and Marketing Concepts

Arthur Asa Berger

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Leidimo metai 2013 m.
Puslapių skč. 143 psl.
Viršelis Minkštas viršelis
ISBN 9781611329865
Kategorijos Reklama, Rinkodara

Dictionary of Advertising and Marketing Concepts

In concise entries, this dictionary analyzes ideas and concepts about advertising and its social, economic, psychological and cultural significance.

Book cover of: Dictionary of Advertising and Marketing Concepts. By: Arthur Asa Berger

Dictionary of Advertising and Marketi...

€50,92
€50,92 €52,49