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Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business

Ioana Bucur-Teodorescu

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Žanras Commerce
Leidimo metai 2021 m.
Puslapių skč. 247 psl.
Viršelis Minkštas viršelis
ISBN 9783658329648
Leidimas 1st ed. 2021

Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business

Discover the profound insights in "Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business" by Ioana Bucur-Teodorescu. Published by Springer-Verlag Berlin and Heidelberg GmbH & Co. KG in 2021, this 1st edition book spans 247 pages and delves into an essential interdisciplinary topic relevant to today's digital landscape.

In this compelling study, Bucur-Teodorescu examines how the emotional intelligence of digital consumers influences their engagement with the moral values upheld in e-business. This exploration is crucial for understanding consumer behavior in an increasingly digital marketplace.

Whether you're a scholar, a business professional, or simply interested in the intersection of technology and ethics, this book provides valuable perspectives that can enhance your understanding of modern commerce. Don't miss out on this enlightening read that bridges the gap between emotional intelligence and e-business ethics.

Book cover of: Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business. By: Ioana Bucur-Teodorescu

Impact of the Digital Consumer's Emot...

Preço normal €54,55
Preço de saldo €54,55 Preço normal €56,24