International Business Research

Discover the essential guide to conducting effective research in the realm of international business with International Business Research by James P. Neelankavil. Published by Taylor & Francis Ltd in 2007, this comprehensive paperback spans 488 pages and provides invaluable insights into making informed strategic decisions.

This book offers a variety of methodologies applicable to numerous functional areas within international business, making it an indispensable research tool. Each chapter is thoughtfully designed with learning objectives, practical exercises, and summaries to enhance your understanding. Additionally, you will find boxed inserts and a glossary to clarify key concepts and terminology.

Whether you are a student, researcher, or professional in the field, International Business Research equips you with the knowledge and skills necessary to navigate the complexities of global markets effectively.