Jugaad Innovation
Discover the transformative power of innovation with Jugaad Innovation by Navi Radjou. Published in 2012, this insightful book spans 288 pages and offers a comprehensive exploration of frugal innovation—a crucial strategy for today's dynamic business landscape. As highlighted by The Economist, this work stands out as the most thorough examination of the subject to date.
In Jugaad Innovation, Radjou presents a flexible and resourceful approach to innovation, advocating for adaptability in a rapidly changing world. This book is an essential read for business leaders, entrepreneurs, and anyone interested in harnessing the power of technological innovations to drive success. Embrace the principles of frugal innovation and learn how to thrive in the 21st century.