Manny Shwab and the George Dickel Company

Discover the untold story of Tennessee whiskey with Manny Shwab and the George Dickel Company by Clay Shwab. Set to be released in 2024, this captivating biography unveils the life of V.E. 'Manny' Shwab, a powerful figure whose legacy has long been overshadowed by Jack Daniel’s. Written by his great-grandson, this book offers a unique and personal perspective on Shwab's impact on the whiskey industry.

Not only is this the first comprehensive biography of V.E. Shwab, but it also serves as the definitive history of the George Dickel company, shedding light on its remarkable journey. With 248 pages published by McFarland & Co Inc, this paperback is a must-read for whiskey enthusiasts and history buffs alike. Dive into the rich narrative that celebrates the artistry and heritage of Tennessee whiskey, and learn about the man who helped shape it.