21% de desconto
Marketing in the International Aerospace Industry
Preço de venda
€176,00
Preço normal
€223,52
Preço unitário
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Indisponível
Por Wesley E. Spreen
2007 m.
Descrição
The aerospace industry has a unique business culture and practices. This title analyses the distinctive environment and practices of the aerospace industry. It examines universal management issues from the point of view of the aerospace industries in the US, the UK, France, Germany, and Japan. It is intended for professionals and students.
Marketing in the International Aerospace Industry