Politics after Television

Discover the profound impact of media on politics with Politics after Television by Arvind Rajagopal, published by Cambridge University Press in 2001. This insightful book delves into the pivotal moment in January 1987 when the broadcast of the Hindu epic The Ramayana on Indian national television ignited one of the largest political campaigns in post-independence India, spearheaded by Hindu nationalists. Spanning 404 pages, Rajagopal's analysis offers a compelling exploration of the intersection between media, politics, and religion, making it an essential read for scholars and enthusiasts in the fields of politics, sociology, religion, media, and South Asian studies. Uncover the intricate dynamics that shaped contemporary Indian politics and the role of television in this transformative era.