Pricing Beauty
Discover the captivating world of modeling in Pricing Beauty by Ashley Mears, published by University of California Press in 2011. This insightful book spans 328 pages and delves into the intricate dynamics of cultural production within the fashion industry. Mears expertly explores how the ideal 'look' is not just found but meticulously crafted and marketed as a coveted commodity.
Uncover the strategies models use to brand themselves, the promotional tactics employed by agents, and the decision-making processes of clients when hiring talent. Pricing Beauty offers an engaging examination of the modeling industry, making it a must-read for anyone interested in fashion, marketing, and the complexities of beauty standards. Enhance your understanding of this fascinating realm and the business behind it with Mears' compelling analysis.