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Resort Destinations

B. Prideaux

Preço normal €80,02
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Autorius B. Prideaux
Leidimo metai 2009 m.
Puslapių skč. 328 psl.
Viršelis Minkštas viršelis
ISBN 9780750657532
Kategorijos Rinkodara, Vadyba

Resort Destinations

Discover the intricate dynamics of resort destinations with "Resort Destinations" by B. Prideaux, published by Taylor & Francis Ltd. This insightful book, released in 2009, spans 328 pages and delves into the challenges faced by these popular locales. Through a collection of compelling case studies from renowned locations such as Australia's Gold Coast, Brighton in the UK, Las Vegas, Hong Kong, New Zealand, and the Caribbean, Prideaux explores various evaluation methods and planning tools essential for effective analysis.

Gain a deeper understanding of the influential roles played by visionaries, investors, marketers, and planners in shaping the future of tourism. Whether you are a student, professional in the tourism industry, or simply curious about the factors affecting resort viability, "Resort Destinations" is a must-read for anyone invested in the management and marketing of tourism-related ventures.

Book cover of: Resort Destinations. By: B. Prideaux

Resort Destinations

Preço normal €80,02
Preço de saldo €80,02 Preço normal €82,49