Rhetorical Style and Bourgeois Virtue

Discover the intricate relationship between rhetoric, economics, and ethics in "Rhetorical Style and Bourgeois Virtue" by Mark Garrett Longaker, published by Pennsylvania State University Press in 2015. Spanning 184 pages, this insightful work delves into the writings of prominent thinkers such as John Locke, Adam Smith, Hugh Blair, and Herbert Spencer.

Longaker expertly examines how the discipline of rhetoric served as a bridge between the economic theories and ethical considerations of capitalism during the British Enlightenment and into the nineteenth century. This compelling analysis not only sheds light on historical perspectives but also invites readers to reflect on the ongoing relevance of these discussions in modern society. Perfect for scholars, students, and anyone interested in the intersections of rhetoric and social thought, this hardback edition promises to enrich your understanding of the historical underpinnings of contemporary capitalism.