Role of Artificial Intelligence Applications in Business

Discover the transformative impact of digital technologies on business in The Role of Artificial Intelligence Applications in Business by Masa Deh and RA Ed. Published by Emerald Publishing Limited in 2025, this insightful hardback spans 384 pages and delves into the essential aspects of AI integration in various business operations. Explore how AI-powered chatbots, self-service portals, and online customer support systems are revolutionizing customer experiences and driving efficiency. This book is a must-read for business professionals and entrepreneurs looking to harness the power of artificial intelligence to stay competitive in today's digital landscape. Enhance your understanding of AI applications and their significance in shaping the future of business.