SAGE Handbook of Service-Dominant Logic

Discover the transformative insights in the SAGE Handbook of Service-Dominant Logic, expertly edited by Robert F. Lusch. Published by Sage Publications Ltd in 2018, this comprehensive hardback edition spans an impressive 800 pages, making it an essential resource for both scholars and practitioners alike. This handbook delves into the fundamental principles of service-dominant logic, offering a robust framework for understanding customer relations and services. Ideal for those looking to conduct research or deepen their expertise, the book gathers contributions from leading experts to equip readers with innovative perspectives and methodologies. Enhance your knowledge in this dynamic field with this authoritative guide that bridges various disciplines and promotes new discussions around service and value creation.