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Soap, Sex, and Cigarettes

Juliann Sivulka

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Autorius Juliann Sivulka
Leidimo metai 2011 m.
Puslapių skč. 448 psl.
Viršelis Minkštas viršelis
ISBN 9781111345310
Leidimas 2 ed
Kategorijos Reklama

Soap, Sex, and Cigarettes

Discover the captivating evolution of American advertising with "Soap, Sex, and Cigarettes" by Juliann Sivulka. Published by Cengage Learning in 2011, this insightful 448-page paperback delves into the intricate relationship between advertising and society. Sivulka expertly illustrates how advertising not only mirrors cultural trends but also plays a crucial role in shaping them. From the first newspaper ads during colonial times to the dynamic online viral campaigns of today, this second edition offers a comprehensive exploration of how products and brands have been produced and promoted throughout American history. Perfect for anyone interested in advertising, marketing, or cultural studies, this book invites readers to examine the powerful influence advertising holds over society. Experience the fascinating interplay between commerce and culture through the eyes of an expert in the field.

Book cover of: Soap, Sex, and Cigarettes. By: Juliann Sivulka

Soap, Sex, and Cigarettes

Preço normal €59,40
Preço de saldo €59,40 Preço normal €61,24