Wizard of Washington

Discover the fascinating interplay between politics and public opinion in Melvin G. Holli's "Wizard of Washington," published by Palgrave USA in 2002. This in-depth exploration dives into the pivotal role of public opinion polls during the New Deal Era, revealing how Franklin Roosevelt harnessed their power to shape his 1932 and 1936 presidential campaigns. Holli highlights the contributions of Emil Hurja, a first-generation Finnish-American pollster, whose innovative methods revolutionized political campaigning. Spanning 164 pages, this hardback edition delves into American history from 1918-1939, encompassing significant themes of elections, government, and sociology. Whether you're a history buff or keen on understanding modern political frameworks, "Wizard of Washington" offers invaluable insights into the evolution of public opinion in American politics.